The Railway Touring Company
We've been working with The Railway Touring Company on their Social Media accounts since 2018. In addition to their social strategy, postings & digital advertising we also run their specialist campaigns including Royal Mail Drops & more recently working with social media breakout sensation Francis Bourgeois.
In December 2021 we planned & secured social media sensation Francis Bourgeois to come aboard a tour to Lincoln Christmas Market to grow the brands exposure to a new audience. Apart from the immediate exposure of amassing 11 Million Views over 2 videos on TikTok & Instagram we also saw healthy new follower growth with thousands of new followers for RTC's own channels.
Our Organic and Paid Social Media Work for the brand regularly sees high engagment and has positive uplift on bookings. During COVID-19 where the company could not run tours we also set up a Facebook Group for customers and enthusiasts to share content, enabling the brand to stay in peoples mind despite tours not running.
Finally we have seen great success with targeted printed mail drops, here we design the flyers and organsie the Mail Drop alongside the brand & Royal Mail.